Photo: Richard Avedon. Image via PatternVault on Etsy.
During his early period as a fashion photographer, Richard Avedon (1923-2004) did some work for Simplicity, including the Fall-Winter 1950 issue of Simplicity Pattern Book:
Simplicity Pattern Book, Fall-Winter 1950. Photo: Richard Avedon. Image via vintage4me2 on eBay.
The suit is Simplicity 3310, made in Botany flannels and worn with “[m]atching hat designed for Simplicity by Sally Victor,” Simplicity 3322.
Inside, the hat is shown photographed by Halley Erskine:
Make your own hat from a Sally Victor design. Simplicity Pattern Book, Fall-Winter 1950. Photos: Halley Erskine.
The back cover is a Botany ad, apparently from the same Avedon photo shoot:
Botany advertisement on the back cover of Simplicity Pattern Book, Fall-Winter 1950.
I have a Canadian copy of Simplicity 3322 in the shop, printed with a special Chatelaine magazine logo:
Simplicity 3322 by Sally Victor (1950) Image via PatternVault on Etsy.
For more on Sally Victor see my Mad Men-era millinery post.
Tagged: 1950s, advertising, fashion, fashion photography, Halley Erskine, millinery, Richard Avedon, Sally Victor, sewing, Simplicity, textiles, vintage
